Compare E-Commerce models.
Our scoring process is applied and objectively evaluated according to strengths and weaknesses.
Compare vendors based on the five dimensions of the Composable Agility Score. Freely choose the solutions you want to compare to get an easy overview of their capabilities. You can adjust your selection at any time or click on any solution to read a more detailed explanation of their CA Score.
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How easy is it to quickly and scalably build the individual solutions you need for your business using the application? See also: Best of Breed versus Best of Suite.
How well can a cloud application be broken down into its individual parts and used? The best solutions can be combined based on specific customer requirements.
How well can this application be connected and controlled via standardized applications? A functional API interface is able to interact with any other software.
How natively can this application be operated in the cloud (updates, backup, porting)? An ideal cloud solution is available everywhere, accessible at any time, highly secure, flexible and agile.
How independent can the application be from the end user’s interface (desktop, mobile, on the go…)? A functional solution is able to operate with any frontend.
Adobe Commerce was built on Magento and thus has a long history and widespread use in the market. The open-source version of the platform continues to exist under the name Magento 2. The managed enterprise version of Magento is now part of the Adobe Experience Cloud and can be combined with the various Adobe services.
Salesforce offers companies feature-packed solutions with a focus on powerful AI. While they offer a comprehensive e-commerce solution with their Commerce Cloud, they still have some catching up to do when it comes to some of the interfaces. For example, microservices are being introduced, but are not yet ubiquitous.
When Shopify first launched, it was the first e-commerce solution designed for small and medium-sized businesses. Since then, it has become one of the largest e-commerce platforms overall and has expanded to offer an enterprise solution known as Shopify Plus. Shopify Plus serves companies with high sales volumes and a need for more customization and multi-channel sales. Although the company is a market leader and certainly an e-commerce giant, it does have some weaknesses — in particular, the absence of microservices and the relative lack of customization options.
5.1
5.8Composability
6.1Head-
less
less
5.6Cloud
Native
Native
4.9API
3.3Modu-
larity
larity
6.1
5.8Composability
6.5Head-
less
less
7Cloud
Native
Native
7.3API
3.9Modu-
larity
larity
5.8
5.9Composability
7.8Head-
less
less
6.8Cloud
Native
Native
5.9API
2.6Modu-
larity
larity
Modularity
3.3
3.9
2.6
The architecture of Adobe Commerce is not based on a modular system/microservices. It is a historically grown monolith. Users implement more or less all existing functionalities, no matter whether they really need them, and it’s difficult to add new custom functionality. Only a few services like the analytics capability called Business Intelligence can be added at an extra cost.
The Salesforce Solution is not based on a modular system/microservices. It’s a monolith that is making an effort to modernize its offerings—which doesn’t change the origins and nature of its core architecture.
Shopify is based on a monolithic SaaS system. Both Shopify and for Shopify Plus therefore do not offer a modular system/microservices. As a result, the platform received a microservice subscore of 2.6. Monitoring is also limited, with reports and dashboards focusing mainly on marketing and sales KPIs. Overall, Shopify’s monolithic approach results in limited flexibility and customizability.
API
4.9
7.3
5.9
Adobe Commerce generally offers the Magento web API framework, but it does not follow an API first approach. Magento built an online shop system with inseparable GUI, and the API layer was added later, which is inevitably represented in the architecture. Technically, these APIs follow most, but not all, modern industry standards.
With Salesforce, pre-configured API connections to 3rd party apps (e.g. ERP systems, inventory systems, accounting systems etc.) are not available. Due to their acquisition of the API platform Mulesoft and their very own tech infrastructure, Salesforce offers several APIs. Most are REST standard.
Meanwhile, there are a variety of APIs for different purposes, including: Storefront, Admin and Partner. Although primarily focused on the frontend, the APIs are well documented and conform to modern standards (all APIs are available in GraphQL, only the Admin API supports REST). However, configurability or extensibility is very limited, resulting in a sub-score of 5.9.
Cloud Native
5.6
7
6.8
Adobe or Magento Commerce can be deployed as an on-premise solution, or in the cloud on AWS or Azure. By partnering with major cloud providers, Adobe Commerce Cloud is, overall, a robust solution. The greatest drawbacks are the missing support for autoscaling, and inconvenient core updates.
Salesforce offers a cloud-native solution. It mainly uses AWS and offers a very solid infrastructure. Updates can be done seamlessly for end-users, although there can be issues with elasticity, e.g. scalability.
Shopify is a pure cloud SaaS with multi-tenant operation. It is based on two different services, one on the Google Cloud Platform, the other on Amazon Web Services. However, customers do not benefit from the full range of capabilities offered by cloud-native solutions. While Shopify uses it for its SaaS stack, it is not available for custom projects.
Composability
5.8
5.8
5.9
Adobe or Magento Commerce is a monolithic platform that is deployed with all the features included, not just the ones required. It is not possible to decompose included features. The main possibilities for extension and customization are through third-party integrations from the large Adobe ecosystem, or through custom solutions, which are inevitably high-code developments requiring considerable resources.
For functionality beyond standard integrations, additional coding is required. All customizations must be done in collaboration with existing features e.g. those delivered by salesforce.
Shopify’s biggest advantage in terms of compatibility is that it can connect with other third-party solutions, such as payment service providers (PSPs) or product information management (PIM). However, external PSPs may incur additional fees and are only possible with low-code solutions. The frontend can be customized to some extent, but to add backend functionality, store operators must use integrations from the Shopify app store.
Headless
6.1
6.5
7.8
In the architecture of Adobe Commerce, the business logic is not decoupled from the frontend. This means that it is not a true headless solution, but rather a hybrid. Still, many out-of-the-box skins and strong personalization options are available. But it is not possible to develop the user experience freely and flexibly.
Salesforce is not headless; backend and frontend are not decoupled. Therefore, it allows you to work with a page designer solution, which is designed to give merchants more control over templates and content. It comes with a powerful AI-powered personalization feature and, thanks to the acquisition of the PWA service Mobify, it also delivers an out-of-the-box PWA platform. Salesforce does expose APIs and offers a headless CMS, but that didn’t change the underlying architecture of the core platform. It is still not microservice-based.
Shopify Plus, the enterprise solution, offers a decoupled headless solution that enables multi-channel and omnichannel sales. In the process, there are predefined front-ends and a large number of third-party integrations. However, the end-to-end customer experience cannot be fully customized. Overall, Shopify receives a score of 7.8 for the headless features.
Bottomline
5.1
6.1
5.8
Based on Magento, Adobe Commerce remains a monolith that was not developed natively with the standards of modern e-commerce. It is a solid and industry-recognized e-commerce solution, benefitting from the community and large ecosystem. The original system was extended with an extensive API layer and changeable frontends. However, Adobe Commerce is not truly headless or API-first, and customizations require significant effort and maintenance.
Salesforce offers a robust solution with some unique functionality like powerful AI. Due to the many acquisitions, it feels a bit patched together — they mean that ecommerce is not Salesforce’s main area of focus. Salesforce is known as a global company and benefits from other Salesforce acquisitions and products. As one of the largest known monoliths, Salesforce is trying to modernize step by step especially with regards to microservices.
With a SaaS approach and some APIs, it’s easy for customers to build their business through Shopify. While the platform offers more customization and multi-channel options, it is still based on a monolithic architecture. In particular, the limitations caused by the limited API layer (especially on the backend) and the lack of microservices mean that customers with more complex requirements may not be able to build the solutions they need.
FAQ
Is Adobe commerce the same as Magento?
Adobe Commerce is based on Magento, but it is not the same product. Magento is an open-source commerce solution released in 2008. 10 years later, Adobe acquired Magento, and it ultimately became Adobe Commerce. However, the open-source version of the platform continues to exist under the name Magento 2.
What is Adobe Magento?
Magento is an open-source e-commerce platform written in PHP. Magento was acquired by Adobe Inc in May 2018 for $1.68 billion. The software was originally developed by Varien Inc., a US private company headquartered in Culver City, California, with assistance from volunteers.
What is the difference between Adobe Magento and WordPress?
Magento is a highly extensible open-source e-commerce platform designed to help users with at least a basic level of web development knowledge build and grow an online store. WordPress is a multi-purpose content management system that appeals to users with varying levels of technical knowledge
What are Adobe Magento extensions?
Extensions are add-on software modules designed to enhance user experience and increase conversions. The standard Magento platform is somewhat basic, allowing it to work for a range of e-commerce businesses. As a business grows, extensions can be added or removed to allow for prime functionality.
Is Adobe Magento free?
Magento Open Source is free of charge. You can also use various free extensions and themes provided by Magento extension builders to enhance your site. However, launching an online business goes beyond downloading and installing the platform. You have to pay for domain and hosting services. Adobe Commerce does not offer a free version.
What is Salesforce?
Salesforce is a cloud computing software as a service (SaaS) company that specializes in customer relationship management (CRM). The software has become the number one for customer success and helps businesses track customer activity, market to customers and many more services.
What does Salesforce do/offer?
Salesforce lets you efficiently unify different principal functions of your business so you can achieve customer success. You can sell, provide service, market, collaborate, know your customers, and build apps on a single platform.
How does Salesforce architecture work?
Salesforce has a multilayer architecture; it contains a series of layers situated on top of each other. In the multilayer Salesforce architecture, the users are at the topmost layer.
Does Salesforce store data in a cloud?
Salesforce is a cloud platform and hence all the data stored in Salesforce is stored in cloud. Like Google, AWS and Microsoft, Salesforce has multiple data centers across the globe where this data is actually stored. All of these data is stored at multiple locations for easy accessibility and backup purpose which means that each record that is created in Salesforce is stored at muliple data centers across the globe.
Is Salesforce free?
Salesforce does not offer a free version of their software, so users have to choose between the different pricing plans.
What is Shopify?
Shopify is a subscription-based software that allows anyone to set up an online store and sell their products. Shopify store owners can also sell at physical locations with Shopify POS.
What exactly does Shopify do/offer?
Shopify is a wholesome commerce platform that lets you start, grow, and manage an online business. Shopify store owners can also sell in physical locations using Shopify POS, our point-of-sale app and accompanying hardware. If you’re a Shopify merchant with both an online and physical presence, your inventory and stock get synced so you can manage your store(s) from one account, on any device.
Does Shopify allow hosting?
With Shopify, web hosting is included. All Shopify plans include web hosting as a part of the package.
Does Shopify let you use your own domain?
In order to use Shopify, you’ll need to purchase or own a domain name and set up web hosting. You can either register your domain name through Shopify or purchase it from another provider. Hosting can be provided by Shopify or another provider.
Is Shopify free?
Shopify is not free to use. But you can get started with Shopify on their 14-day free trial. During the trial, you can build your store and make it available to the public. After That you can choose between four different subscription plans.
